Most companies and professionals have an About page that probably sucks. This is a quick review of the five common reasons that is the case.
An in-depth look at using narrative storytelling in building a brand story. Includes real-world examples and four tips on how to do it effectively.
A detailed look at how to create creative briefs and mood boards that will increase your client’s satisfaction. Samples included.
A brand is so more than the graphical, audio, and visual elements that you professionally design. A look at everything that makes up a memorable brand.
Four of the most important lessons about building your blog’s brand I learned as the managing editor for the Frame.io blog.
Excellent customer support and retention is a vital part of creating a superior brand experience. A funny story and 4 points on offering great service.